54 (61) Pimm's

pimms

54 (61)

Pimm’s

Sales: £45.1m Growth: +8.0%

Pimm’s has long been a slave to the British summer. No.1 had £2.6m washed away by last summer’s rain, but Diageo’s bid to ‘de-seasonalise’ Pimm’s, with limited editions and cider, more than made up for it.

HAVE YOUR SAY

You must sign in to post a comment

Sign in | Register

Text size

Desktop Site | Mobile Site
Close message