Video: Meet Britain's No.1 whiskey brand

Meet Britain’s No.1 whiskey brand

The British booze market passed a landmark in 2016 – for the first time an imported brand became Britain’s bestselling whiskey, rather than a Scotch. How has this interloper done it? And what’s next? Check out the video below to find out the answers.

Also in: Top Products Survey 2016: The Great British Brexit Bust-up

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