PDF: Top Campaigns of 2016

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Everyone loves talking about the Christmas ads, but which one does The Grocer think is the best? Let’s not ignore the rest of the year either

Top campaigns

INDEX

Alcoholic Drinks
Biscuits
Bagged snacks
BabyFood
Cereals
Canned Goods
Cake
Campaigns
Bread
Dairy
Confectionery
Desserts
Frozen Food
Fresh Meat
Hot Beverages
Ice Cream
Household
OTC
Personal Care
Paper Products
Petcare
Ready meals
Sauces
Soft Drinks

Everyone loves talking about the Christmas ads, but which one does The Grocer think is the best? Let’s not ignore the rest of the year either. 2016 was a vintage year and we celebrate the very best food and drink campaigns over the next few pages. These Top Campaigns are not limited to TV ads, with winning entries including experiential events, Facebook campaigns, a Twitter whisky tasting, event sponsorship, even a pop-up café. Only one campaign can win the editor’s pick, however. Read on to find out which one it is…

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